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Time and the seasons

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Although seasons occur everywhere, in Finland they mark the progress of the year with striking conspicuousness. Extending far beyond the Arctic Circle, Finland enjoys such extremes of temperature and daylight that it would not be too far-fetched to say that there are two cultures in Finland: one dominated by the almost perpetual daylight of the summer sun and surprisingly high temperatures, and the other characterized by mercilessly cold winters and Arctic gloom that only briefly gives way to twilight during the day.

Even though summer comes every year, it is considered so important that virtually the entire country 'shuts down' for the five or six weeks that follow Midsummer, which falls in late June. After Midsummer, Finns move en masse to their vacation homes in the countryside and those who do not spend their time out of doors, in street cafйs and bars, in parks and on beaches, being social and feeling positive. Business and personal correspondence may be temporarily shelved, e-mails cheerfully return 'out of the office' notifications for a month or more, and conversations between acquaintances revolve more around how the fish are biting or how the garden is doing than around important issues of international politics or the economy. It is easy for a visitor to observe that in summer Finns are especially proud and happy to be Finns and to live in Finland, and encouraging these feelings is welcome.

With the advent of winter, Finns close down their summer dwellings, store their boats in dry dock, put snow tyres on their cars, stash their golf gear in the basement and check their skis. Whereas the rural ancestors of today's Finns whiled away the long winter days in making and repairing tools for summer, their descendants labour in offices to make their country an increasingly efficient and modern high-tech marvel.

Finns are punctual people and, in one sense, prisoners of time. As is the case elsewhere in the world, those holding the most demanding jobs have tight daily schedules; missing appointments can cause anguish. Agreed meeting times are scrupulously observed, to the minute if at all possible, and being over 15 minutes late is considered impolite and requires a brief apology or an explanation. Concerts, theatre performances and other public functions begin on time, and delays in domestic rail and bus traffic are rare.

In general, busy lifestyles have come to stay and a diary full of meetings and negotiations is a matter of pride and a status symbol in Finland rather than a demonstration of poor scheduling. In such an environment, the time allocated for the entertaining of guests is one of the most important indicators of the value attached to the occasion. When a Finn stops glancing at his watch and suggests something more to eat or drink, or even a sauna, the visitor can rest assured that a lasting business relationship, or friendship, is on the cards.


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