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Introduction

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  9. LECTURE 1. INTRODUCTION
  10. Now read the beginning of a model introduction based on phrases for a-f.
Good morning / afternoon ladies and gentlemen. I plan to say a few words about... I’m going to talk about... The subject of my talk is... The theme of my presentation is... I’d like to give you an overview of... I’ve divided my talk into (three) parts. First... Second... Third... In the first part... Then in the second part... Finally... The presentation will take about twenty minutes. After my talk there’ll be time for discussion and questions.

Exercise 21 Presenters use different techniques to get their audience’s attention at the start of a presentation. Match the techniques below to the examples.

a) tell a personal story c) ask a question

b) offer an amazing fact d) state a problem

1. I wonder if any of you here know the answer to the question: What’s the most popular holiday destination in Europe for people under the age of 25? 2. When I was on holiday a few years ago in Greece, the owner of a taverna told me that in 20 years’ time, the little village where he lived would be popular tourist resort. 3. Let me give you a statistic: 92% of Americans do not own a passport. Consider the opportunity this presents to the travel industry. 4. We’re facing a crisis with our market share. What are we going to do about it?

 

Exercise 22 Read the introduction to a presentation about plans to develop a new production plant in Taiwan. Which technique from ex. would you use to add a personal touch?

Okay, thanks. I’m here to talk about the design proposals for the production plant at Taipei. My talk will be in three parts followed by a 30-minute discussion. I’m going to start with the background to each proposal – something about our negotiations with the Taiwanese government – then in the second part I’ll go over the main characteristics of each proposal, Proposal One and Proposal Two. Then in the third part I’ll highlight some key considerations we have to bear in mind. Finally, I’ll end with an invitation to ask questions or make any comments you like. We’ll discuss matters arising from the talk... Okay? So to begin with, a few words on the history.

Exercise 23 Choose one of the presentation situations below. Prepare four different openings using the techniques described above. Practice the openings with a partner.

1. Your company is developing a small car aimed at women.

Audience: a group of car dealers.

2. Your bank wishes to encourage young people to save money.

Audience: a group of students.

3. Your firm has produced a new wagon lamp which has unique features.

Audience: a group of rail customers at a trade fair.

 


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